Xelcius Mobile Marketing Ltd | PRODUCTS

By: Xelcius  05/12/2011
Keywords: advertising and marketing, mobile marketing

All of our products are developed with consumers in mind. At Xelcius we know that because mobiles are incredibly personal pieces of equipment people don't want to feel that their personal space is being invaded.

We strive to find the balance between making mobile a great channel for advertising and marketing and making the experience enjoyable for the consumer. At the end of the day the idea is to put your brand in the pocket of the consumer and if you do this in a way that upsets the consumer then you'll find it very difficult to get them back.

At Xelcius we don't believe in using premium rate services to collect revenues from consumers. As a means of covering costs then it can work but to charge people for the information that you want to give them, well it really isn't a very nice thing to do is it?

Ask us a question and we'll always give you a straight answer, that's our promise to you.

Reporting
We toyed with the idea of calling this XelPorting, but that is just silly.  If you’re spending money on anything it is only right that you get to see the results of your spending.  The great thing about Mobile Marketing is that it is really one of the more measurable channels for your campaign.

At Xelcius we provide realtime, online reporting for all our clients.  Our informatics can tell you how many texts you receive, how many unique texters there are and if you are using our location identifying service we can tell you how many people have text from that location, what time they are texting at and we can identify possible fraud based on number recognition and redemption rates etc.

Our system allows users (that’s you) to download all entries into an excel spreadsheet allowing you to draw upon our informatics at a moments notice – allowing you to answer the important questions in meetings.

Keywords: advertising and marketing, mobile marketing