Virtual Marketing Services | Marketing Consultants | Product Development

By: Winning Partners Inc  05/12/2011
Keywords: web design, Marketing Services, product development

  • Planning:
  • Customer satisfaction monitoring
  • Research and consulting on developing markets
  • Strategic Options
  • Plan Objectives
  • Activities by channel across:
  •   – Advertising (through the line to include on-line, ATL, BTL)
  •   – Sales – lead generation
  •   – PR
  • Direct mail
  • POS materials
  • Tactical implementation
  • Tactical Activities:
  • Branding materials
  • Logo design
  • Business cards
  • Stationery
  • Brochure ware and collateral
  • Labels
  • Press release - PR Coverage - feature tracking, interview
  • preparation, one press release per month
  • Agree brief
  • Project management – key streams
  • Identify unmet consumer need
  • Concept development and testing
  • Research concept, name and label design with consumers
  • – Recipe development
  • – Generation of kitchen samples
  • – Identify manufacturer
  • – Risk Mitigation
  • – Ingredient sourcing
  • – Labeling requirements
  • – Up-scaling to full commercial production
  • – Prototype development and transport testing of packaging
  • Product naming, research and registration together with
  • development of full communications plan
  • Transport testing
  • Marketing plan to support launch
  • Channel specific activity
  • Post launch review
  • Review process options to identify unmet consumer needs
  • Occasion mapping
  • Competitor mapping
  • Opportunity identification
  • Concept description
  • Options for concept, product development, commercialisation
  • and launch
  • Developments of all communications
  • Project management
  • Rigour testing
  • Web design
  • Web Site Search Engine Optimisation (SEO) and Google Ad
  • Keywords Maintenance
  • Web Site Content Writing Assistance
  • Customer Satisfaction Monitoring
  • B2B lead generation
  • Telemarketing
  • Source Media

Keywords: Marketing Consultants, Marketing Services, product development, Virtual Marketing, Virtual Marketing Services, web design,

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