Website copywriting - Web Content Partners digital marketing writers

By: Elaine Larkin Media  05/12/2011

Writing for the web isn’t the same as any other type of writing you are used to. Apart from ensuring the text is relevant, crisp, clear, interesting and easy to read, it has to be findable by search engines through the correct placement of key words and key phrases.

We take away the hassle, worry and time wasting this involves if done in-house by busy people.

Our website copywriting process involves:

  • audit of existing web content
  • advice on what engaging information a website should contain
  • writing new or editing existing content that is descriptive/informational/motivational
  • writing search optimised content i.e. text that includes specific keywords that are picked up in search engine results
  • developing meta data such as descriptive URLs, meta descriptions and page titles
  • supply of client case studies written in a journalistic style, based on interviews with clients about their positive experiences of a company’s product or service
  • editing client testimonials
  • ensuring consistency in language and style of writing used

Other products and services from Elaine Larkin Media


Marketing Communications | | Project management

If you also have design requirements we can recommend and collaborate with graphic designers we have worked with before or one of your choosing. Copywriting and editing services for all marketing communications materials. Magazines – for staff or customers.


Copywriting and content for digital agency clients

We work with web designers, web developers, digital agencies, online marketing,and SEO analysts who would like a content professional to manage a client’s content. Are you expected to proofread and act as an online editor as well as design.