Direct Marketing | ProfIT Marketing
direct marketing, Profit Marketing
Successful direct marketing begins with a good database. Many companies fall into the trap of embarking on direct marketing without any business processes in place to manage their data.
Our direct marketing efforts start with;
- A comprehensive assessment of any customer or prospect data held by the company.
- A gap analysis is also performed with a view to identifying any potential industry sectors that are weakly represented by the data set.
- Recommendations on sources of new data with specialised lists structured for technology and IT.
- Assessement of CRM or recommendation of CRM adoption with extensive experience with tools such as Microsoft CRM and Goldmine.
, Profit Marketing