Why do we even have Flash? Because today’s HTML – the set of commands that allow a website to load and display a page inside a browser, doesn’t support audio or video. That’s right, they don’t understand how to find, grab, display and control streaming media – or even animation.
HTML5, does. When HTML5 has been approved, and becomes the defacto standard for the web, developers and content providers won’t need proprietary players to let their audience interact with their content. It will just be a standard part of any web page, like text and images are today. That’s a radical change, not unlike the analog to digital transition that terrestrial broadcasters are going through.
However, none of today’s popular browsers fully support this new standard. Even if every browser maker embraced HTML5 fully, it will still be years and years before most devices supported it as most web users are slow to update their browser.
Here is the kicker! Google owns YouTube which in turn rules video on the web. It delivers this video via Flash. But you can place a substantial bet with Paddy Power that a HTML5 (’flash free’) version of the site is currently in the pipeline. Once the standard is set, and Firefox , Chrome, iPad and iPhone support HTML5, we’ll see a new, much richer HTML5 version of YouTube debut rendering the primary Raison d’être for Flash obsolete.