By: Sylvia Beamish  05/12/2011
Keywords: marketing, Conferences, Effective Communications Media

Sylvia has as a result of her experience developed significant consulting competencies which are offered as services to economic consultancies, private companies, government agencies and NGOs.

These include:

Communications; The analysis of communication needs and the development of effective and appropriate sector-specfic internal and external communications strategies, implementation plans and budgets. The design and development of leading edge and cost effective communications media including websites, newsletters, media plans and kits,  leaflets, brochures, manuals, documentary films, CD ROMs, PSAs, and TV and radio advertisements;

Marketing: Offers primary and secondary market research, feasibility studies, market development and marketing planning. Design development and implementation of research tools, such as surveys and focus groups to analyse, test, review and evaluate project elements. Sales and marketing development programmes and support systems and tools.

Event Organisation & Management: Organisation and management of conferences, seminars, trade fairs, ministerial conferences, tourism and other festivals. Includes programme development, venue selection, services (catering, translations, security etc) budget development, cost monitoring, transcription, presentation of masterplans and conference documentation and follow-up (Paper distribution, website etc)
Capacity Building; Training needs analysis, training programme development and delivery, and continuous learning programmes, mentoring and advisory services.

Keywords: Conferences, Effective Communications Media, marketing,