Aisling Foley Marketing - expert in all aspects of marketing communications

By: Aisling Foley  05/12/2011
Keywords: marketing communications

Website

Your website is the key element in communicating your services with your customers and prospects. But is it effective enough? A website needs to be clear, concise and updated regularly. I can work with your company to optimise your website layout and content and use SEO and PPC technologies to increase your visitors.

  • Powerful marketing tool
  • Worldwide reach
  • Increase visitors with SEO

  • Personal
  • Immediate
  • Cost effective  


Newsletter

Customer e-newsletters are the most read supplier communication.  This makes this medium absolutely critical and is something that most B2B companies have yet to exploit. Creating a regular customer newsletter that is clear, concise and easy to use will promote customer loyalty and help convert your prospects.

  • Promotes customer loyalty
  • Attracts new customers
  • Measurable

Online advertising

Online advertising is growing each year in Ireland. In fact Irish online display ads are performing 7% more strongly than the equivalent medium in the UK, according to

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Advertising online (including Google Adwords) can play an integral part of your marketing communications plan with minimal spend. And it’s also very easy to measure.

  • Measurable 
  • Low cost 
  • Quick ROI

Keywords: marketing communications