Acton BV, the leading usability, accessibility and online marketing consultancy in Ireland

By: Actonbv  05/12/2011
Keywords: online marketing, Marketing Consultancy, Usability

ActonBV's work is all about making websites easy to find and easy to use. We have put together a suite of services in Usability, Accessibility and Online marketing. We describe the services we provide in the pages of this website and are happy to discuss these services with potential clients without obligation. Email us to find out more.


On the usability section of this website there are detailed descriptions of our Usability services. Our usability services include:


We work with clients who want to implement the WAI (Web Accessibility Initiative) guidelines. We provide descriptions of our accessibility services in the accessibility section of this website.

Online Marketing

Online marketing, properly used, can provide a very economic way of delivering on your marketing goals. We have three specific services that can help to get you started or improve your present use of the internet for your business. The three services are described in the online marketing section of this website.

Keywords: Marketing Consultancy, online marketing, Online Marketing Consultancy, Usability

Other products and services from Actonbv


making the internet available to everyone now

You broaden your market reach, increase your download speeds, satisfy your legal obligations and achieve positive publicity. It is often addressed as part of the disability agenda but is better considered in the context of universal design.


Online Marketing

You may have the best content with the best design, but unless you attract visitors and acquire customers, you've achieved nothing. It's a fact that most web users find what they're looking for via search engines. We can advise you on how best to reach your audience and build a relationship. Online marketing requires expertise and creativity. Luckily for you, we have both, and in spades. All your efforts will be in vain.


Requirements gathering - making the internet easier to use by focussing on users

Requirements Engineering is very good at highlighting user concerns and prioritising key actions. It results in a more focused development process and better resource planning. Identifies and profiles key stakeholders and users. Fail to prepare and prepare to fail.


User Testing - making the internet easier to use by focussing on users

Such feedback is indispensable at any stage of the development cycle and well worth the investment. Our state-of-the-art recording equipment is fully mobile and adaptable. A sample of your target audience is selected and assembled. User Testing can be conducted in our offices or yours.


Usability services - making the internet easier to use by focussing on users

Our usability services help you deliver a better online experience, resulting in first time visitors becoming long standing customers. Standards compliance is at the core of what we do.


Expert reviews - making the internet easier to use by focussing on users

The evaluation is based on the following design principles. Simplicity - only essential functionality is included. Memory Support - to minimise mental effort.